Category: Featured Articles

Fancy Zoisite

In recent years following the continued popularity of tanzanite, fancy colors of zoisite have been increasing in demand. Pink, green, orange, and even brownish yellow colors are being sought after. Prices are rising not only…

Geuda Sapphire

GEUDA SAPPHIRE: THE PAST, PRESENT, AND FUTURE OF A TRANSFORMATIVE GEMSTONE Despite humble beginnings, geuda sapphire revolutionized the jewelry industry through its transformation from insignificant rock to dazzling gem. A simple invention led to an entirely new…

Red Tape Tango

15 SIMPLIFIED TAKEAWAYS FROM THE REVISED FTC JEWELRY GUIDELINES In late July, as many in jewelry were happily taking summer vacations, the U.S. Federal Trade Commission (FTC) was putting the finishing touches on its revised Guides for…

Diamond Screeners/Testers

The jewelry industry has a real concern for the impact of lab grown and treated diamonds. Selling just one, even if unknowing, can be damaging to that seller’s reputation and potentially a legal issue. The concern is…

Trending Club

Every year, fresh design perspectives and fashion trends pave the way for the looks that should fill your store cases. Here are the 10 most directional jewelry styles, colors, finishes, and motifs you need to…

The Boom in Pearls

Pearl prices and demand continue to rise thanks to Asia’s appetite for the gems, designer interest, and the marketability of their one-of-a-kind offerings. Aziz Basalely’s most interesting pearl sale in Tucson wasn’t an oversize peacock-color Tahitian or…

Emeralds from Ethiopia

Emeralds are a welcome business for Ethiopia. The recently discovered gemstone deposits in Ethiopia contribute to the utterly needed economic growth of this East African nation.   A few years ago, during an interview on international TV, a…